Match opportunities to capabilities and increase sales by 250%
Assisting a global provider of high technology automotive engineering systems, we helped the Australia office with a Sales Marketing review of their targeted segment within the automotive aftermarket industry. This required a capability assessment resulting in matching the market opportunities to their existing product capabilities. Helping the client focus on their key customers and simplify the product offering with adaptable supply chain capabilities that met market demand.
Sales funnel / Opportunity plan was devised along with implementation plan with the client ensuring goals were met. This ensured the go to market strategy was effective and implemented on time. That’s complexity simplified and executed.
Industry: Automotive aftermarket
Expertise: Sales Performance
Tools: Strategic marketing review, Miller Heiman, Sales Funnel
Results: Increase sales by 250% in targeted product segment